week 5: Advertising on the Web

Concerning Section C in Chapter 5, Advertising on the Internet. Please find a piece of advertising on the internet, provide a link on your blog, a screenshot, or include the advertisement in your post so the class can see what you are discussing. You should then relate the piece of advertising back to the concepts in Sections A & B in chapter 5 and discuss.

This advertisement illustrates that Jessica Simpson uses proactive to have that beautiful and clear skin. This product is also said to be one of the best acne solutions invented. They compare this product to other pharmacy products. This is not necessarily a valid claim until proven to be true.

This product also uses Jessica Simpson as a weapon. This is a smart idea, people that look up to her will also prefer this product over something else.. It Escalades the power of the product by having such a strong idol. This does not, however, support the idea that this product will work for everyone who tries it.